Purposeful Innovation and shared aesthetic
Through a passion for purposeful design and innovation, TheShapeShop seeks to offer locally produced and sustainably minded products with the most flattering fit and aesthetic to encourage our customers to have thriving lifestyles. TheShapeShop offers flattering, stylish, and affordable athletic and leisure wear that is functional for the fashion forward, body conscious woman - in and out of the gym, at home or while travelling.
We experiment with different silhouettes, cuts, and color block combinations, to come up with designs that enhance and flatter all body types. We value sustainability and produce selected garments from upcycled materials. Our partnerships for such with other relevant brands and organizations, add meaning and value to all we do.